Post by williams227 on Mar 3, 2024 17:13:39 GMT
This type of strategy was born before the online era, but it was with the digital transformation when it was able to gain strength, obtaining unimaginable results at the time of its creation. The benefits for any type of business are quite diverse, including tools such as blogging, social networks and different types of formats for creating content; For this reason, we want to share with you 10 reasons why you should invest in Content Marketing if you have not yet decided to do so. The coronavirus is having a fairly drastic impact on consumer behavior and habits. You may already be wondering, how can I survive the quarantine with my brand? 1. BLOGS, THE HOOK FOR NEW AUDIENCES As we well know, WordPress is one of the most used Content Management Systems around the world, since every month, more than 401 million people access different blogs.
In total, more than 20 billion page views USA Phone Number List are obtained per month, in addition, approximately 70 million new publications and 77 million comments are made. (WordPress, 2020) 2. SOCIAL MEDIA IS A TREND In a study carried out by We are social, in January 2020, it was established that 3.8 billion users around the world have social networks; who spend an average of 2 hours and 24 minutes browsing them. 3. BUSINESS INSTAGRAM In general, every Instagram user opens the application at least once a day, but a very relevant fact is that brands publish an average of 2 stories a week on Instagram, in addition to a third of the total stories viewed. by users come from brands. (Social Media Today, 2020) 4. VIDEO AND LATINOS The video format is one of the most consumed contents by Latin American audiences. 80% of users say they stay on a site longer if there is video content.
It is one of the most versatile formats, as you can make video tutorials, testimonials, explanatory or promotional; The moving image will always capture a greater percentage of the user's attention. 5. INFOGRAPHICS They have a very high percentage of recall among viewers. Furthermore, the combination of information and photography enriches the visual format and demands a higher level of attention from the user. 6. THE FORMAT ON THE RISE With the positioning of platforms like Spotify, podcasts have managed to increase their audience, as it is a passive learning format, where information manages to reach users immersed in their daily lives. Online contests are an excellent way to attract new audiences, in addition to helping us increase the visibility of our brands and identify potential customers.
In total, more than 20 billion page views USA Phone Number List are obtained per month, in addition, approximately 70 million new publications and 77 million comments are made. (WordPress, 2020) 2. SOCIAL MEDIA IS A TREND In a study carried out by We are social, in January 2020, it was established that 3.8 billion users around the world have social networks; who spend an average of 2 hours and 24 minutes browsing them. 3. BUSINESS INSTAGRAM In general, every Instagram user opens the application at least once a day, but a very relevant fact is that brands publish an average of 2 stories a week on Instagram, in addition to a third of the total stories viewed. by users come from brands. (Social Media Today, 2020) 4. VIDEO AND LATINOS The video format is one of the most consumed contents by Latin American audiences. 80% of users say they stay on a site longer if there is video content.
It is one of the most versatile formats, as you can make video tutorials, testimonials, explanatory or promotional; The moving image will always capture a greater percentage of the user's attention. 5. INFOGRAPHICS They have a very high percentage of recall among viewers. Furthermore, the combination of information and photography enriches the visual format and demands a higher level of attention from the user. 6. THE FORMAT ON THE RISE With the positioning of platforms like Spotify, podcasts have managed to increase their audience, as it is a passive learning format, where information manages to reach users immersed in their daily lives. Online contests are an excellent way to attract new audiences, in addition to helping us increase the visibility of our brands and identify potential customers.